We’re Hiring: Social Media Specialist
Achivex
PKR 35,000 • Published Date: • Lahore, Pakistan (On-Site)
Description
AchiveX LLC is seeking a skilled and creative Social Media Specialist to join our dynamic team in Lahore, Pakistan. This full-time, on-site role involves working the night shift from 8:00 PM to 4:00 AM, Monday through Friday. The successful candidate will manage and grow social media accounts targeting the USA market for Marqet Labs, an affiliate of AchiveX. This position requires a proactive individual who can independently develop and implement comprehensive social media strategies, create engaging and original content, and drive meaningful audience growth and engagement across multiple platforms, including Facebook, Instagram, LinkedIn, TikTok, and YouTube. This role is ideal for someone with at least two years of proven experience managing USA-focused social media accounts, who brings both creativity and strategic insight to the position. The Social Media Specialist is expected to take full ownership of accounts, continuously analyze performance data, optimize content and strategies for maximum impact, and produce detailed reports showcasing measurable results. Candidates must demonstrate a strong understanding of the US audience, market trends, and digital content preferences, along with the ability to work independently during night hours and deliver substantial growth and engagement outcomes without direct team management responsibilities.
Responsibilities
- Develop and execute comprehensive social media strategies tailored to the USA market to enhance brand visibility and audience engagement.
- Create detailed monthly content calendars that align with strategic goals and capture audience interest effectively.
- Produce original, high-quality content including posts, reels, short-form videos, captions, and creatives to maintain consistent and engaging social media presence.
- Manage and grow business accounts across major social media platforms such as Facebook, Instagram, LinkedIn, TikTok, and YouTube independently.
- Increase audience reach, views, engagement rates, shares, comments, and overall interaction metrics through targeted campaigns and content.
- Conduct thorough research on USA-based audience demographics, competitor activities, market trends, hashtags, and content opportunities to inform strategy.
- Compose compelling, audience-centric captions with strong calls-to-action that drive user engagement and conversions.
- Monitor daily social media account performance and analyze insights to identify areas for improvement and opportunities for growth.
- Maintain a consistent posting schedule to ensure fresh and high-quality content is shared regularly across all platforms.
- Track campaign results meticulously and prepare regular, data-driven performance reports for internal review and strategy adjustments.
- Exercise full responsibility for assigned social media accounts, aiming for measurable increases in audience size and engagement quality.
- Collaborate effectively with other team members and departments as needed to align social media efforts with broader business objectives.
Experience
2 Years
Apply By
Required Skills
- Content Creation
- Social Media Management
- Analytics and Reporting
- Community Engagement
- Content management systems (CMS)
- Social Media Analytics
- Audience Targeting
- Content Strategy
Nice to Have Skills
- Digital Marketing
- Trend Analysis