Amazon PPC Manager
Prime Leather
PKR 80,000 • Published Date: • Sialkot, Pakistan (On-Site)
Description
Prime Leather is seeking a skilled Amazon PPC Manager with a minimum of 2 years of experience to join our team. The ideal candidate has a strong command of Amazon Advertising Console and excels in managing Sponsored Products campaigns. This role requires a professional who continuously performs keyword research and optimization, effectively allocates PPC budgets, and uses bid management tools to maximize return on advertising spend. The candidate must also demonstrate expertise in analyzing search term data and managing budget forecasts to support marketing objectives. The Amazon PPC Manager will work independently without team management responsibilities. This role demands a comprehensive understanding of Amazon account management, including listings, inventory, and account health, enabling more targeted and effective advertisement strategies. The individual will collaborate closely with cross-functional teams to drive sales growth and enhance product visibility on the Amazon platform through data-driven PPC campaign management.
Responsibilities
- Create, manage, and optimize Sponsored Products campaigns using the Amazon Advertising Console.
- Conduct detailed keyword research and continuously refine keyword lists to increase campaign relevance and performance.
- Analyze search term reports and campaign data to identify opportunities and implement effective PPC strategies.
- Manage PPC budgets, including allocation, monitoring, and forecasting to maximize advertising return on investment.
- Utilize bid management tools to adjust bids strategically and improve ad placement and cost-efficiency.
- Collaborate with account management teams to align ad campaigns with product listings, inventory status, and account health.
- Monitor competitor campaigns and market trends to adjust strategies proactively and maintain competitive advantage.
- Prepare regular performance reports detailing campaign progress, budget spend, and key performance indicators.
- Implement best practices to improve PPC campaign structure, targeting, and overall effectiveness on the Amazon platform.
- Maintain knowledge of Amazon advertising policies and updates to ensure compliance and leverage new features.
Experience
2 Years
Apply By
Required Skills
- Amazon Advertising Console
- Keyword Research
- Budget Management
- Sponsored Products Campaign Management
- Keyword research and optimization
- Search Term Analytics
- PPC Budget Allocation
- Bid Management Tools
- Budget Forecasting
- Amazon Account Management
Nice to Have Skills
- Data Analysis
- Competitive Analysis