Business Development Specialist

Description

1O1 Marketing seeks a motivated Business Development Specialist to drive growth through strategic lead generation and client relationship management. This role focuses on identifying and pursuing new business opportunities, supporting sales strategy development, and maintaining strong client connections to foster long-term partnerships. The specialist employs various outreach methods including LinkedIn, Sales Navigator, cold calling, and email campaigns, leveraging CRM and sales automation tools to streamline the sales process. This entry-level position is ideal for candidates with at least one year of experience in technology or digital marketing sales who are eager to contribute to a dynamic marketing company without team management responsibilities. The selected candidate works closely with marketing and sales teams to develop compelling proposals and negotiate contracts that align with client needs and business goals. The role demands a strong understanding of digital marketing solutions, web development, SaaS platforms, IT services, SEO strategies, and performance marketing. By combining analytical skills with effective communication and sales expertise, the Business Development Specialist helps 1O1 Marketing expand its client base and increase revenue in a competitive industry landscape.

Responsibilities

• Generate qualified leads through targeted outreach using LinkedIn, Sales Navigator, cold calling, and email campaigns.
• Manage and nurture client relationships to build trust and encourage repeat business.
• Develop and implement effective sales strategies tailored to digital marketing and technology solutions.
• Prepare detailed proposals and presentations that clearly communicate product value and business benefits.
• Negotiate contract terms and pricing with prospective clients to secure profitable agreements.
• Utilize CRM and sales automation tools, including Salesforce and lead generation platforms, to track sales activities and monitor pipeline status.
• Collaborate with internal teams such as marketing and product development to align sales efforts with company objectives.
• Research market trends and competitors to identify new business opportunities and areas for growth.
• Maintain thorough documentation of client interactions, sales progress, and key insights for reporting purposes.
• Continuously update knowledge of industry developments and emerging digital marketing technologies.

Experience

1 Year

Apply By

Oct 24, 2026

Required Skills

• Client Relationship Management
• CRM/Sales Automation Tools
• Email Outreach
• Cold Calling
• Sales Navigator
• LinkedIn
• Lead Generation Tools
• Salesforce
• Proposal Development
• Negotiation
• Sales Strategy
• Lead Generation

Nice to Have Skills

• Digital Marketing Knowledge
• Web Development Awareness
• SaaS Understanding
• IT Services Insight
• SEO Fundamentals
• Performance Marketing