Graphics Designer & Social Media Manager
Adept Pharma
PKR 60,000 • Published Date: • Rawalpindi, Pakistan (On-Site)
Description
Adept Pharma seeks a creative and detail-oriented Graphics Designer & Social Media Manager to develop captivating visual content and manage the company's social media presence effectively. The ideal candidate possesses strong graphic design skills and a solid understanding of social media trends. This role focuses on creating professional marketing materials that enhance brand awareness and engage target audiences across various digital platforms. The successful candidate will collaborate closely with the marketing team to uphold consistent brand identity and execute creative campaigns. This position requires proficiency with graphic design tools such as Adobe Creative Suite, Canva, and Adobe Photoshop, alongside knowledge of social media platforms including Facebook, Instagram, and LinkedIn. The candidate will be responsible for planning, scheduling, and monitoring social media activities while analyzing performance metrics to optimize strategies. Although this role does not include team management responsibilities, the candidate will independently manage multiple projects and deadlines to drive effective content creation and social media engagement.
Responsibilities
- Design professional and engaging graphics for social media posts, banners, advertisements, brochures, and promotional materials that align with the brand’s visual identity.
- Create visual content tailored for platforms such as Facebook, Instagram, LinkedIn, and other digital channels to support marketing objectives and enhance online presence.
- Develop creative concepts and ensure consistent brand messaging across all digital and print materials.
- Edit and enhance product images, promotional videos, and other visual assets as needed to maintain high-quality content standards.
- Collaborate with the marketing team to plan and execute creative campaigns that effectively communicate brand messaging and drive customer engagement.
- Manage company social media accounts by planning, scheduling, and publishing regular posts, reels, stories, and promotions to maintain active community engagement.
- Write compelling captions, descriptions, and select relevant hashtags that increase content visibility and audience interaction.
- Monitor social media channels for comments, messages, and audience feedback, responding promptly to foster community relationships.
- Research social media trends, competitor activities, and emerging tools to continually improve the company’s content strategy.
- Analyze social media performance through metrics and prepare reports to inform strategic decisions for content improvement.
- Support paid social media advertising campaigns by assisting with content development aimed at lead generation and brand growth.
- Manage multiple projects simultaneously while adhering to deadlines and maintaining high standards of quality and creativity.
Experience
2 Years
Apply By
Required Skills
- Graphic Design
- Adobe Creative Suite
- Canva
- Social Media Strategy
- Social Media Analytics
- Adobe Photoshop
- Adobe Illustrator
- Adobe Express
- Content Creation
Nice to Have Skills
- Video Editing Tools
- Digital Marketing
- Brand Development
- Time management
- Communication
- Creativity