Area Sales Manager

Description

Al-Khair Gadoon Ltd is seeking a highly motivated Area Sales Manager to drive sales growth within a designated territory. This role demands a dynamic professional with a strong background in territory management, customer relationship management, and market analysis. The successful candidate will develop and implement strategic sales plans, analyze market trends, and foster strong relationships with dealers, distributors, and corporate clients. While this position does not involve managing a team, the individual will play a key role in coordinating efforts across sales channels to ensure business expansion and target achievement. The ideal candidate should possess a bachelor’s degree in Business Administration, Marketing, Sales, or a related field, with a preference for an MBA in Marketing. With 3 to 7 years of relevant sales experience, preferably in the foam, mattress, FMCG, furniture, or consumer goods sectors, the Area Sales Manager must demonstrate a proven ability to meet and exceed sales targets. The role also requires strong skills in sales planning, forecasting, budgeting, and proficiency with CRM and ERP software tools. Extensive travel within the assigned territory and effective communication skills are essential for success in this position.

Responsibilities

• Develop and execute comprehensive sales strategies and territory plans to achieve sales targets and business objectives.
• Conduct detailed market research and competitive analysis to identify new business opportunities and key accounts.
• Manage relationships with dealers, distributors, and corporate clients to ensure customer satisfaction and long-term retention.
• Analyze sales data and market trends to optimize sales performance and adjust strategies accordingly.
• Coordinate with production, supply chain, finance, and marketing departments to ensure product availability, brand visibility, and successful promotional campaigns.
• Prepare and present sales reports and performance analyses to senior management, highlighting achievements and areas for improvement.
• Implement effective forecasting, budgeting, and sales planning to meet organizational goals.
• Drive territory coverage and market penetration to expand the company’s presence in the assigned region.
• Negotiate pricing and contracts with key stakeholders while maintaining competitive positioning.
• Maintain knowledge of retail, wholesale, and institutional sales channels to tailor sales approaches to each sector.
• Ensure compliance with company policies and maintain high levels of professionalism and integrity.
• Travel extensively within the assigned territory to build strong business networks and support sales initiatives.
• Support launching new products and executing promotional activities to boost brand awareness and sales.
• Manage collections and recovery processes to optimize cash flow and reduce receivables.
• Maintain an up-to-date understanding of local market dynamics and distribution networks to support decision-making.

Cities

Faisalabad, Pakistan | Gujranwala, Pakistan | Lahore, Pakistan | Multan, Pakistan | Peshawar, Pakistan | Sialkot, Pakistan (On-Site)

Experience

3 Years

Apply By

Oct 25, 2026

Required Skills

• Customer Relationship Management
• ERP Systems
• Microsoft Excel
• Analytical thinking
• Communication
• Presentation Skills
• Negotiation
• Budgeting
• Sales Forecasting
• Competitor Analysis
• Market Research
• Competitive Analysis
• Customer relationship management (CRM) systems
• Territory Planning
• Sales Strategy Development
• Market Analysis
• Territory management

Nice to Have Skills

• Time management
• Problem Solving
• Team Coordination
• Customer Service