Marketing Executive
Alnoor Diagnostic Centre
Published Date: • Lahore, Pakistan (On-Site)
Description
Alnoor Diagnostic Centre is seeking a motivated and experienced Marketing Executive to join its dynamic Marketing Department. The successful candidate will play a crucial role in promoting the centre's diagnostic services including laboratory, radiology, imaging, and specialized diagnostics. This position requires a proactive individual with excellent communication, negotiation, and networking skills to build and maintain strong professional relationships with healthcare providers such as doctors, clinics, hospitals, and corporate organizations. The Marketing Executive will be responsible for generating new referrals and business opportunities while ensuring the achievement of marketing and business development targets through regular field visits and strategic follow-ups. This role demands a target-oriented professional who can monitor market trends, identify new opportunities, and maintain detailed reports on field activities. While this position does not involve managing a team, collaboration and relationship building within the healthcare sector are vital. A bachelor's degree in Marketing, Business Administration or a related field is required, with prior experience in healthcare, diagnostics, pharmaceuticals, or hospital environments preferred. This opportunity allows for career growth based on performance and qualification within the Alnoor Diagnostic Centre’s marketing team.
Responsibilities
- Conduct regular visits to doctors, clinics, hospitals, and corporate organizations to promote Alnoor Diagnostic Centre's range of diagnostic services.
- Build, develop, and maintain strong, professional relationships with healthcare professionals to enhance referral networks.
- Generate new referrals and identify business opportunities to expand the customer base and improve market presence.
- Promote various diagnostic services such as laboratory tests, radiology, imaging, and specialized diagnostics effectively.
- Maintain comprehensive daily visit and follow-up reports for tracking progress and optimizing marketing strategies.
- Monitor healthcare market trends and competitor activities to identify new business opportunities and tailor marketing efforts accordingly.
- Collaborate closely with internal teams to align marketing efforts with overall business objectives and enhance customer engagement.
- Achieve assigned marketing and business development targets through proactive planning and execution of field visits.
- Ensure a target-oriented approach and implement proactive strategies that drive business growth within the healthcare diagnostics sector.
- Maintain professional conduct and adhere to organizational policies while representing Alnoor Diagnostic Centre externally.
Experience
1 Year
Apply By
Required Skills
- Negotiation
- Proactive
- Target Oriented
- Relationship Building
- Field visits
- Business Development
- Marketing
- Interpersonal skills
- Networking
- Communication
Nice to Have Skills
- Healthcare Experience
- diagnostics knowledge
- Pharmaceuticals Knowledge
- Customer Relationship Management
- Market Research
- Sales Strategy
- Time management