Business Development Executive – Brand Partnerships

Description

Amanah Group of Companies seeks a dynamic and driven Business Development Executive – Brand Partnerships to actively expand and strengthen our collaboration network. This client-facing role requires an energetic professional who excels at building and nurturing relationships with external brands, retailers, and corporate partners. The ideal candidate thrives on meeting new contacts, understanding their business needs, and effectively pitching partnership opportunities that align with Amanah Group’s marketing objectives, particularly centered around our Lucky Draw initiative and other campaigns. The successful applicant will be responsible for identifying and onboarding new partners, negotiating commercial terms, and ensuring a seamless partnership experience through close cooperation with internal teams such as Marketing, Operations, Digital, and Mall Management. This field-based position suits individuals with strong communication, negotiation, and client relationship management skills who are comfortable with frequent direct market engagement. Although this role does not involve managing a team, it demands a proactive and independent approach to developing business pipelines, closing deals, and achieving revenue targets.

Responsibilities

• Identify and approach potential brand partners, retailers, corporate organizations, agencies, and business partners to explore collaboration opportunities.
• Conduct face-to-face meetings and deliver presentations to prospective partners highlighting Amanah Group's Lucky Draw and other marketing campaigns.
• Develop and pitch compelling collaboration proposals that effectively communicate the value and benefits for partner brands.
• Acquire, onboard, and integrate new partners into Lucky Draw campaigns, promotional activities, mall activations, and other marketing initiatives.
• Build and maintain a strong sales pipeline through market visits, networking, research, referrals, and direct outreach efforts.
• Arrange meetings with decision-makers and conduct consistent follow-ups to convert prospects into signed partnership agreements.
• Negotiate partnership terms including commercial conditions, sponsorship contributions, promotional benefits, branding opportunities, and package details.
• Prepare tailored proposals, presentations, and partnership packages that meet the unique requirements of each potential partner.
• Maintain relationships with existing partners to encourage repeat collaborations and optimize partnership outcomes.
• Collaborate with internal marketing, operations, digital, and mall management teams to ensure smooth execution of partner campaigns and activities.
• Support the planning and implementation of Lucky Draw events, seasonal campaigns, brand activations, experiential activities, and promotional promotions across malls.
• Track all partner commitments, campaign deliveries, and overall partnership performance for accurate progress reporting.
• Monitor industry trends, competitor activities, and market developments to uncover new partnership opportunities and expand the network.
• Keep detailed and accurate records of all leads, meetings, proposals, negotiations, and finalized partnerships.
• Meet or exceed monthly and quarterly partnership acquisition targets and revenue goals.

Experience

1 Year

Apply By

Nov 5, 2026

Required Skills

• Partnership Development
• Negotiation
• Client Relationship Management
• Market Research
• Lead Generation
• Brand Positioning
• Brand strategy development
• Communication
• Presentation Skills
• Sales

Nice to Have Skills

• Networking
• Microsoft Office
• Proposal Preparation