Sales & Merchandising Executive
Anwar Khawaja Industries Pvt Ltd
Published Date: • Sialkot, Pakistan (On-Site)
Description
In this position, the Sales & Merchandising Executive plays a vital liaison role between customers and internal departments, responding promptly to inquiries, troubleshooting product or commercial issues, and ensuring timely delivery and accurate order documentation. The role requires strong commercial and technical knowledge of synthetic rubber and related products, market trend analysis, and active business development in new and existing markets. The successful candidate demonstrates strong communication, negotiation, and problem-solving skills with the ability to work independently and travel as required to expand the company’s market presence and meet sales targets.
Responsibilities
- Identify and develop new customers and business opportunities for SR Bladders, Butyl Bladders, and Laminated Rexins in local and international markets.
- Maintain and strengthen relationships with existing customers through regular follow-up and support.
- Prepare detailed quotations, negotiate prices, and promptly follow up on customer inquiries and orders to secure sales agreements.
- Conduct market analysis to track trends, customer needs, competitor activities, and new product possibilities.
- Achieve assigned sales targets and contribute to the overall business goals of Anwar Khawaja Industries.
- Handle customer inquiries regarding product specifications, samples, quotations, and purchase orders efficiently.
- Coordinate with Production, R&D, Quality, Planning, and Logistics teams to ensure smooth order processing and timely execution.
- Monitor production status, quality control, packaging, and shipment schedules to guarantee on-time delivery.
- Ensure accurate communication of customer specifications and approved samples to relevant departments for manufacturing compliance.
- Maintain updated order status records and generate regular sales and merchandising reports for senior management.
- Develop and maintain strong technical and commercial knowledge of the company’s products including synthetic rubber bladders and laminated rexins.
- Work with technical teams on product development, trials, samples, and customization based on customer requirements.
- Serve as the primary point of contact between customers and internal functions, promptly resolving product or commercial issues.
- Arrange and follow up on sampling, approvals, product testing, and new product introductions.
- Maintain professional communications with customers through various channels such as email, phone, in-person meetings, and business visits.
- Conduct research to identify potential markets, customers, distributors, manufacturers, and sports goods companies for business expansion.
- Monitor market conditions, competitor product offerings, pricing, and demand to inform business strategies.
- Represent the company at exhibitions, trade fairs, and customer meetings to promote products and develop business opportunities.
- Maintain comprehensive sales documentation including customer records, inquiries, quotations, orders, samples, and approval details.
- Prepare detailed weekly and monthly sales and merchandising performance reports.
- Track order profitability, payment status, delivery commitments, and address any outstanding issues promptly.
- Ensure high accuracy and completeness in documenting customer specifications and approvals.
- Demonstrate capability to work independently to achieve sales targets and contribute positively to company profitability.
- Prepare for and undertake local and international travel to meet clients and pursue new business prospects when necessary.
Experience
3 Years
Apply By
Required Skills
- Sales Strategy
- MS Office/Excel
- Communication Skills
- Reporting and Documentation
- Customer Service
- Business Development
- Problem Solving
- Coordination
- Product Knowledge Development
- Quotation Preparation
- Order Management
- Negotiation
- Customer Relationship Management
- Sales data analysis
- Market Analysis
- Inventory Management
- Retail Merchandising
Nice to Have Skills
- Sales Funnel Management
- Sales Forecasting
- Product Placement
- ERP Systems
- Time management
- International Business
- Travel Readiness