Content Strategist

Description

AUK Group Ahsan ul Kalam is seeking an experienced Content Strategist to develop and implement effective content strategies that align with the company's business goals. The ideal candidate will have at least five years of experience working in a technology or product-based company. With a strong foundation in content strategy development and audience research, the Content Strategist leads a team of five professionals, ensuring the creation and distribution of high-quality, relevant content that drives audience engagement and supports marketing campaigns. The role demands expertise in using content management systems, conducting content audits, and analyzing data to optimize content performance. The Content Strategist collaborates closely with cross-functional teams to identify content needs and opportunities, designs surveys to gain user insights, and continually evaluates the effectiveness of content initiatives. This position is crucial for maintaining a consistent brand voice and maximizing the impact of the company’s content across multiple platforms.

Responsibilities

• Lead the development and execution of comprehensive content strategies that support business objectives and enhance brand positioning.
• Conduct detailed audience research to identify target demographics, preferences, and content consumption patterns.
• Manage and optimize content using various content management systems to ensure accessibility and accuracy.
• Perform regular content audits to assess content quality, relevance, and alignment with strategic goals.
• Collaborate with marketing, product, and design teams to align content initiatives with other business functions.
• Analyze data and metrics to measure content performance and implement improvements based on insights.
• Design and execute surveys and other research methods to gather feedback and inform content decisions.
• Lead, mentor, and manage a team of five content professionals, fostering a collaborative and productive environment.
• Ensure all content adheres to brand guidelines, is SEO-friendly, and maintains a consistent tone and style.
• Stay updated on industry trends and best practices in content strategy and digital marketing.

Experience

5 Years

Apply By

Oct 23, 2026

Required Skills

• Content Strategy Development
• Audience Research
• Content Management Systems
• Data Analysis
• Content Audit
• Survey Design
• SEO

Nice to Have Skills

• Digital Marketing
• Project Management