Social Media Mrketing Expert

Description

Conovo Technologies is seeking a dedicated Social Media Marketing Expert to take full ownership of the company’s official social media presence. In this role, you will be responsible for planning, creating, and publishing compelling content across platforms including LinkedIn, Facebook, Instagram, and YouTube with a primary focus on LinkedIn. You will engage directly with the audience to foster community interaction while analyzing performance metrics to optimize outreach and engagement. This position requires a strategic marketer who understands B2B buyer behaviors on social media, can translate complex technical topics into engaging content, and maintain a consistent brand voice that reflects company values and expertise. The ideal candidate brings at least two years of social media management experience, preferably in the tech, software, or B2B service sectors. You are skilled at managing content calendars aligned with marketing objectives and company milestones, adept at copywriting with clarity and confidence, and capable of overseeing or creating visual and video content in coordination with design teams. The ability to handle prompt engagement with followers and route sales inquiries appropriately is essential. Additionally, you will track social media trends and competitor activity, contribute innovative ideas, and support leadership in building personal brand presence on LinkedIn. While this role does not involve team management, it demands an organized, driven individual comfortable owning a channel independently and collaborating effectively with cross-functional teams.

Responsibilities

• Manage Conovo’s official social media accounts on LinkedIn, Facebook, Instagram, and YouTube, prioritizing LinkedIn engagement.
• Develop and maintain a strategic monthly content calendar aligned with marketing campaigns, service launches, and major company events.
• Craft clear and engaging post copy, captions, and short-form scripts that reflect a confident and consistent brand voice.
• Create or collaborate on visual content including graphics, carousels, short videos, and reels, working closely with designers when necessary.
• Transform technical projects, team achievements, and engineering expertise into relatable, audience-friendly content.
• Respond promptly to comments and messages, ensuring meaningful engagement and directing sales inquiries to the correct departments.
• Drive growth in followers, engagement rates, and inbound website traffic through effective social media strategies.
• Support company leadership and team members in enhancing their personal LinkedIn profiles and networks.
• Monitor weekly social media performance, compiling and sharing comprehensive monthly reports with actionable insights and recommendations.
• Stay up to date with competitor activity and industry trends to inform content innovation and strategy improvements.
• Plan and optimize paid social media campaigns in collaboration with the marketing team to maximize return on investment.
• Utilize AI and automation tools for efficient content repurposing, scheduling, reporting, and inbox management to streamline social workflows.
• Maintain an organized and self-driven approach to managing social media channels without the need for oversight.

Experience

2 Years

Apply By

Dec 2, 2026

Required Skills

• Social Media Strategy
• copywriting
• Content Calendar Management
• Community Engagement
• Social Media Analytics
• Paid Social Advertising
• Platform Algorithms & Trends

Nice to Have Skills

• Content Creation
• Visual Content Creation
• Short-Form Video Editing
• Design Tools (Canva or similar)
• Automation and AI Tools (ChatGPT, n8n, Zapier)
• Scheduling Tools (Buffer, Hootsuite)
• Communication
• Time management
• Organizational Skills