DIGITAL MARKETING PROFESSIONAL
Creative Connect Advertising
Published Date: • Rawalpindi, Pakistan (Hybrid)
Description
Creative Connect Advertising seeks a skilled DIGITAL MARKETING Professional to elevate our brand presence through strategic online campaigns. The ideal candidate brings at least one year of experience in managing paid social advertising and content marketing initiatives focused on Meta platforms such as Facebook and Instagram. This role involves promoting company products effectively while applying the latest digital marketing techniques to enhance product visibility and audience engagement across multiple social media channels. The professional will work independently without managing a team, yet will play a crucial role in driving the company’s digital marketing success through data-driven strategies and continuous optimization. The DIGITAL MARKETING Professional spearheads the planning, execution, and evaluation of marketing campaigns on social media platforms with a special emphasis on Meta Ads Manager. This position demands proficiency in marketing automation, analytics, and customer relationship management to ensure campaigns meet organizational goals. The candidate will be responsible for developing compelling content tailored to target audiences, analyzing campaign performance metrics to refine strategies, and maintaining active engagement on assigned social media pages. A strong understanding of current digital trends and tools is essential to maximize reach and conversion rates in a competitive advertising space.
Responsibilities
- Manage and maintain Facebook and Instagram pages to ensure active and consistent brand engagement.
- Develop, implement, and optimize paid social advertising campaigns specifically on Meta platforms to increase product awareness and customer acquisition.
- Create and curate engaging and relevant content aligned with the company’s marketing objectives and audience interests.
- Leverage marketing automation tools to streamline campaign workflows and improve lead nurturing.
- Utilize marketing analytics to track, report, and analyze the effectiveness of digital campaigns, adjusting strategies based on insights.
- Coordinate with cross-functional teams to ensure cohesive messaging across all digital marketing channels.
- Implement the newest digital marketing techniques and industry best practices to stay ahead of trends and enhance product visibility.
- Manage customer relationship management (CRM) data to tailor marketing efforts and improve customer targeting.
- Monitor social media conversations and customer feedback to maintain brand reputation and respond appropriately.
- Collaborate in the development of marketing strategies focused on social media platform growth and engagement.
Experience
1 Year
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Required Skills
- Paid Social Advertising
- Content Marketing
- Marketing Analytics
- Social Media Marketing
- Marketing Automation
- Customer Relationship Management (CRM)
- Meta Ads Manager campaign management
- Facebook Page Management
- Instagram Page Management
- Digital Marketing Strategy
- Content Creation
- Data Analysis
Nice to Have Skills
- Customer Engagement