Sales & Lead Generation Executive

Description

Digital Difference is seeking a motivated and confident Sales & Lead Generation Executive to join our dynamic team in Karachi. The successful candidate will play a critical role in expanding our presence in the US market by identifying potential clients and generating qualified leads. This position involves proactive outreach through various digital platforms, building strong relationships, and effectively communicating the value of our digital services. Managing and guiding a small team of three individuals, you will collaborate to enhance lead generation strategies and ensure that sales targets are consistently met. In this role, you will utilize your strong communication and interpersonal skills to engage with international clients professionally. You will take ownership of the lead generation process from research and contact to scheduling meetings for the sales team. Your self-motivation and goal-oriented approach will be key in achieving daily and monthly targets, while you contribute to refining outreach methods to improve lead conversion. This on-site, full-time position at Digital Difference offers performance-based incentives and training to support your success.

Responsibilities

• Research and identify potential clients within the US market using diverse digital channels including LinkedIn, email, social media, and online directories.
• Develop and execute lead generation strategies to attract and engage prospective clients effectively.
• Initiate contact with potential clients through calls, emails, LinkedIn messages, and other communication tools to introduce Digital Difference’s services.
• Build and maintain strong relationships with prospects by understanding their requirements and identifying business opportunities.
• Consistently follow up with prospects to nurture leads and move them through the sales funnel.
• Maintain detailed and accurate records of lead interactions, communications, and progress within customer relationship management systems.
• Schedule meetings and coordinate appointments between interested prospects and the sales team to facilitate closing of deals.
• Set and achieve daily and monthly targets for lead generation and conversion as established by the company.
• Lead and manage a small team of three individuals, providing direction, support, and continuous improvement in outreach activities.
• Collaborate with the sales and marketing teams to analyze lead generation effectiveness and implement improvements in strategies and processes.
• Stay informed about current market trends and competitor activities to identify new opportunities and challenges.
• Participate in training sessions and continuously develop skills to enhance performance and adaptability in a fast-paced environment.

Experience

1 Year

Apply By

Oct 22, 2026

Required Skills

• Lead generation strategies
• Customer Relationship Management
• Lead Scoring Methodology
• Lead Scoring Models
• International Sales
• Communication Skills
• Interpersonal skills
• Business Development
• Sales Prospecting
• Team Management
• Customer needs analysis

Nice to Have Skills

• Social Media Marketing
• Telemarketing
• Time management