Digital Marketing & Social Media Manager
Digital Solutions
PKR 40,000 • Published Date: • Karachi, Pakistan (On-Site)
Description
Digital Solutions is seeking a sharp minded and skilled Digital Marketing & Social Media Manager with at least three years of experience to join our dynamic team. The ideal candidate excels in creating and executing digital marketing strategies, managing social media platforms, and developing engaging content that aligns with brand objectives. This role requires excellent communication skills and a presentable demeanor to effectively represent the company in various digital spaces. A strong knowledge of artificial intelligence applications in marketing is essential to optimize campaigns and stay ahead in a competitive digital landscape. The selected individual will not manage a team but will work collaboratively with cross-functional departments to support overall business growth through innovative digital marketing initiatives. The role demands proactive engagement with paid social advertising campaigns and daily management of social media channels to increase brand awareness and customer engagement. This position offers an exciting opportunity to leverage cutting-edge technologies and proven marketing tactics to deliver impactful results for Digital Solutions.
Responsibilities
- Develop, implement, and optimize comprehensive digital marketing strategies that align with company goals and target audience.
- Manage and maintain all social media accounts to ensure consistent branding and timely content updates.
- Create, curate, and oversee the production of engaging content tailored for various digital platforms to enhance audience interaction.
- Plan and execute paid social advertising campaigns including budget management, targeting, and performance analysis.
- Utilize artificial intelligence tools to analyze market trends, improve campaign efficiencies, and personalize customer experiences.
- Monitor digital marketing metrics and prepare detailed reports to track progress and inform strategic adjustments.
- Collaborate with design, product, and sales teams to ensure cohesion of marketing messages and brand positioning.
- Stay up-to-date with emerging digital marketing technologies and industry trends to keep Digital Solutions competitive.
- Ensure compliance with digital marketing best practices and legal requirements.
- Respond promptly to customer inquiries and feedback across social media channels to maintain a positive brand image.
Experience
3 Years
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Required Skills
- Digital Marketing Strategy
- Social Media Management
- Content strategy and creation
- Paid Social Advertising
- Artificial Intelligence in Marketing
Nice to Have Skills
- Communication Skills
- Market Analysis
- Campaign Performance Analysis
- Content Creation Tools