Deputy Manager - Wellbeing Segment
EFU Life Assurance Ltd.
Published Date: • Karachi, Pakistan (On-Site)
Description
EFU Life Assurance Ltd. is seeking a Deputy Manager for the Wellbeing Segment who will focus on designing and enhancing digital health and wellness products to improve the user journey. This role involves monitoring and analyzing key performance indicators and platform engagement to identify opportunities that will increase user adoption and satisfaction. The candidate will contribute to planning app features, implementing product improvements, and preparing go-to-market strategies for new digital initiatives. Coordination with internal teams and external stakeholders is essential to align communication strategies and ensure seamless execution of product initiatives. This position requires a proactive professional with strong communication and presentation skills to clearly articulate product concepts and insights to stakeholders. The ideal candidate will demonstrate effective stakeholder management and cross-functional collaboration abilities to harmonize team efforts and expectations. Analytical thinking and problem-solving skills are necessary to interpret data, track trends, and make informed product decisions aimed at continuous improvement in the wellbeing segment. Although this role does not include managing a team, the candidate must be able to influence and work collaboratively across departments to drive product success.
Responsibilities
- Design and support digital product initiatives within the health and wellness domain to enhance the WIN user journey.
- Monitor key performance indicators and analyze platform engagement to identify performance trends and opportunities for increased user adoption.
- Plan and support the development of app features and product enhancements aligned with market needs and user feedback.
- Coordinate go-to-market readiness for new product initiatives, ensuring timely delivery and effective rollout.
- Develop and execute product communication strategies to align efforts across internal teams and with external stakeholders.
- Maintain strong stakeholder relationships through clear communication, expectation management, and collaborative efforts.
- Analyze performance data to recommend improvements and support data-driven decision-making in product development.
- Prepare presentations and insights for stakeholders to communicate product ideas, results, and strategic directions.
- Collaborate cross-functionally with marketing, technology, and operations teams to ensure cohesive implementation of product initiatives.
- Stay informed on industry trends and emerging technologies to support innovation within the wellbeing product segment.
Experience
2 Years
Apply By
Required Skills
- Digital Product Design
- Performance Analysis
- Go-to-Market Planning
- Analytical thinking
- Problem Solving
Nice to Have Skills
- Stakeholder Management
- Product Strategy
- Cross-functional collaboration
- Communication Skills
- Presentation Skills