Senior Manager-Bancassurance
EFU Life Assurance Ltd.
Published Date: • Karachi, Pakistan (On-Site)
Description
EFU Life Assurance Ltd. is seeking a dynamic Senior Manager-Bancassurance to lead our bancassurance sales and distribution efforts. The successful candidate will be responsible for developing and implementing effective strategies that drive growth, increase market share, and strengthen partnerships with banking channels. This role involves managing a team of bancassurance professionals, fostering collaboration, mentoring for high performance, and ensuring alignment with the company’s business objectives. A key focus is to enhance customer acquisition, retention, and satisfaction while maintaining compliance with industry regulations. The Senior Manager will conduct comprehensive market analyses, identify new business opportunities, and work closely with underwriting, product development, and compliance teams to create competitive insurance products tailored to customer needs. This role demands strong leadership in overseeing sales forecasting, budgeting, and resource allocation while coordinating cross-functional teams to improve operational efficiency. Excellent relationship management skills are necessary to engage internal and external stakeholders effectively, implement client retention strategies, and lead product launches and marketing initiatives that support sustained bancassurance growth.
Responsibilities
- Develop and execute comprehensive strategic sales plans to meet bancassurance growth targets and expand market share.
- Lead, mentor, and manage a team of bancassurance professionals to cultivate a culture of continuous improvement and high performance.
- Establish and maintain strong relationships with channel partners to ensure alignment of sales goals and effective communication.
- Conduct detailed market research and competitive analysis to identify new business opportunities and respond proactively to industry trends.
- Utilize customer relationship management systems to monitor sales activities, manage client portfolios, and enhance customer retention.
- Collaborate with underwriting, product development, and compliance teams to design insurance products that meet client needs and regulatory standards.
- Analyze sales data and operational workflows to identify process improvement opportunities that boost channel efficiency.
- Oversee policy administration processes to ensure accuracy and compliance for smooth policy issuance and servicing.
- Manage sales forecasting, budgeting, and resource allocation to synchronize with corporate financial goals.
- Engage with a wide range of stakeholders including internal departments, external partners, and clients to drive integrated bancassurance strategies.
- Lead project management for new bancassurance product launches, sales campaigns, and marketing efforts to support business expansion.
- Develop and implement client retention strategies that reduce churn and maximize long-term customer value and loyalty.
- Monitor regulatory changes, industry best practices, and market developments to ensure compliance and maintain competitive advantage.
- Communicate consistently with team members, channel partners, and senior management to report performance metrics, resolve challenges, and track progress toward objectives.
- Coordinate cross-functional teams to enhance operational efficiency and improve overall customer experience within the bancassurance channel.
Experience
8 Years
Apply By
Required Skills
- Bancassurance Strategy And Business Development
- Insurance Sales And Distribution Management
- Relationship Management
- Sales Analytics And Business Forecasting
- Team Leadership
- Market Analysis
- Customer Relationship Management (CRM)
- Budgeting and Resource Allocation
- Stakeholder Engagement
- Regulatory Compliance
- Product Development Coordination
- Client Retention Strategy
Nice to Have Skills
- Project Management
- Operational Efficiency Improvement