Webshop Manager
Epic Group
Published Date: • Remote
Description
Epic Group is seeking a skilled and proactive E-Commerce Store Manager (WordPress & Ads Specialist) to take full ownership of our WordPress and WooCommerce online store. This role requires a strong technical marketer capable of managing all aspects of the E-commerce store, including backend maintenance, API integrations, and digital marketing strategies. The ideal candidate ensures the web shop runs smoothly with fast loading speeds, robust security, and no downtime, while also driving growth through effective paid advertising and email marketing campaigns. This position offers 100% remote work flexibility and demands a self-starter approach to independently deliver continuous improvement and weekly growth performance reports. The Manager plays a critical role in connecting various systems such as WooCommerce, Stripe, and QuickBooks Online via APIs to ensure seamless data flow and troubleshooting any technical issues swiftly. Beyond technical responsibilities, the manager plans and executes marketing campaigns across platforms like Meta and Google Ads, and automates email marketing flows through tools such as Klaviyo and Mailchimp. The role focuses heavily on increasing conversions and sales by implementing ongoing A/B testing and optimization strategies, making it essential for the candidate to hold proven WooCommerce experience combined with a strong ability to analyze and act on performance data.
Responsibilities
- Manage the WordPress and WooCommerce webshop to maintain fast loading speeds, high security standards, and zero downtime.
- Oversee API integrations between WooCommerce, Stripe, and QuickBooks Online to ensure accurate and stable data synchronization.
- Monitor and troubleshoot technical issues using error logs and other diagnostic tools to maintain smooth operations.
- Plan, launch, and optimize paid advertising campaigns on platforms including Meta and Google Ads to maximize return on investment.
- Create, manage, and automate email marketing flows using Klaviyo or Mailchimp to engage customers and promote sales.
- Conduct continuous A/B testing on website elements and marketing campaigns to improve conversion rates and overall sales performance.
- Analyze campaign and website performance data and prepare weekly growth reports with actionable insights for senior management.
- Maintain excellent written communication in English for technical documentation, marketing content, and stakeholder reporting.
- Work independently with a self-starter mindset to drive webshop growth without direct team management responsibilities.
- Stay updated on e-commerce industry trends, best practices, and digital marketing innovations to drive webshop success.
Experience
1 Year
Apply By
Nice to Have Skills
- Ecommerce Platform Management
- Digital Marketing Strategy
- Search Engine Optimization
- WooCommerce
- API Integration
- WordPress Management
- Paid Advertising (Meta Ads, Google Ads)
- Email Marketing Automation (Klaviyo, Mailchimp)
- Data Analysis and Reporting
- A/B Testing