SEO & Local SEO Specialist

Description

Industry:Packaging
Location: Bahria Town, Lahore
Job Type: Full-Time (On-site)
Experience: Minimum 4 Years
Salary: Market Competitive

Job Overview

A reputable Packaging Company is seeking a skilled and experienced SEO & Local SEO Specialist to enhance its digital presence, improve search engine rankings, and attract potential customers through organic search.

The ideal candidate should be capable of independently managing SEO campaigns, identifying growth opportunities, and delivering measurable results.

Required Skills & Qualifications

• At least 4 years of professional experience in SEO, including Local SEO.
• Demonstrated success in improving search visibility, website traffic, and lead generation.
• Hands-on experience with Google Analytics 4, Google Search Console, SEMrush, Ahrefs, Moz Pro, and keyword research tools.
• Strong knowledge of on-page, off-page, and technical SEO practices.
• Expertise in Google Business Profile optimization, local citations, structured data, and link building.
• Ability to manage multiple SEO projects and work independently.
• Familiarity with WordPress, reputation management tools, and basic PHP or API integrations is preferred.

• Excellent communication, analytical thinking, problem-solving, and team coordination skills.
  
  Ideal Candidate

  We are looking for a self-motivated and performance-focused SEO professional who can develop effective search strategies, take ownership of SEO activities, and contribute to business growth through improved online visibility and qualified leads.

Responsibilities

• Plan and execute SEO strategies to increase organic traffic, keyword rankings, and business leads.
• Conduct regular SEO audits and improve website content, meta tags, internal linking, and site structure.
• Manage technical SEO, including website speed, indexing, crawlability, and schema implementation.
• Improve local search performance through Google Business Profile optimization, business listings, and location-based SEO.
• Maintain accurate business information across online directories and improve Google Maps rankings.
• Perform keyword research, competitor analysis, and effective backlink-building activities.
• Monitor SEO results, prepare performance reports, and recommend improvements.
• Work closely with marketing, content, and web development teams to achieve SEO objectives.
• Guide junior team members and stay updated with SEO trends and algorithm changes.

Experience

4 Years

Apply By

Nov 23, 2026

Required Skills

• Technical SEO
• Analytics
• Competitor Content Gap Prioritization
• SEO Reporting and Dashboard Development
• Google Trends and Search Console Demand Forecasting
• Ahrefs or Semrush Competitor Gap Mapping
• Google Search Console and GA4
• Keyword Research and Search-Demand Analysis
• Team Leadership and Workflow Management
• SEO Performance Reporting And Analysis
• Link Building And Digital PR
• On-Page SEO
• Keyword research and search intent analysis
• SEO Strategy And Roadmapping

Nice to Have Skills

• Organic search performance reporting and analysis
• Exploration reports and funnel analysis
• SEO Conversion Funnel Analysis
• Command on English (Verbal & Written)
• WP & PHP
• Content Strategy
• Project Management