Job Description for Social Media Marketing Specialist/Graphic Designer.
KH Traders
Published Date: • Karachi, Pakistan (On-Site)
Description
KH Traders is seeking a talented and creative Social Media Marketing Specialist/Graphic Designer with at least two years of experience to join our team. This role requires an individual who excels in graphic design and social media marketing strategies, capable of creating engaging visual content and campaigns that enhance the company's online presence. The ideal candidate is a good communicator, able to effectively interact with stakeholders to align marketing efforts with business goals. This position does not include managing a team but offers an opportunity to work collaboratively within a dynamic marketing environment focused on brand growth and audience engagement. The successful candidate will develop and execute social media content plans, design high-quality graphics for various digital platforms, and monitor campaign performance to optimize results. Attention to detail, creativity, and strategic thinking are essential to ensure the marketing efforts not only capture attention but also convert to measurable business impact. The role demands proficiency in graphic design tools and a solid understanding of social media trends and analytics to drive the KH Traders brand forward.
Responsibilities
- Create visually appealing graphic designs for social media campaigns, digital ads, and promotional materials.
- Develop and implement social media marketing strategies to increase brand awareness and engagement across platforms such as Facebook, Instagram, Twitter, and LinkedIn.
- Collaborate with the marketing team to align social media content with overall marketing objectives and campaigns.
- Monitor, analyze, and report on social media performance metrics to optimize future campaigns.
- Stay current with social media trends, tools, and best practices to ensure KH Traders maintains a competitive edge.
- Write clear and compelling copy to accompany social media posts when necessary, ensuring consistency with brand voice.
- Manage and organize digital assets, ensuring timely delivery of marketing materials.
- Engage with online audiences through comments and messages to foster community and brand loyalty.
- Ensure all graphic content adheres to brand guidelines and quality standards.
- Coordinate with external vendors or partners as needed for campaign execution.
Experience
2 Years
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Required Skills
- Graphic Design
- Social Media Marketing
- Adobe Photoshop
- Adobe Illustrator
- Communication
Nice to Have Skills
- Content Creation
- copywriting
- Social Media Analytics