Business Marketing and E-Commerce

Description

The Business Marketing and E-Commerce role at Obrixa focuses on managing and growing online sales platforms while leveraging digital marketing strategies to increase brand visibility and customer engagement. The position demands proficiency in e-commerce platforms such as Shopify, Amazon, and social media channels including Facebook, Instagram, TikTok, and WeChat. The ideal candidate must possess strong organizational and multitasking skills, with a bachelor's degree in Business, IT, or Marketing, complemented by 1 to 2 years of experience managing e-commerce platforms and social monetization efforts. This role does not include team management responsibilities but requires a proactive approach to enhancing operational workflows and improving customer relationships. This role involves handling a diverse array of responsibilities from product merchandising, conversion rate optimization, to managing HIPAA-compliant patient payment processing via platforms like Stripe or InstaMed. The candidate will coordinate marketing campaigns utilizing SEO and SEM techniques, with experience in content marketing and customer relationship management. Strong written and verbal English communication skills are essential to maintain effective interaction with customers and stakeholders. Exposure to niche domains such as medical billing and limo service operations adds considerable value to the candidate’s ability to adapt and excel within Obrixa's multifaceted business environment.

Responsibilities

• Manage and optimize multiple e-commerce platforms including Amazon, eBay, Etsy, Mercari, Vinted, and Shopify to drive sales and improve customer experience.
• Develop and execute SEO and SEM campaigns using Google Ads to increase organic traffic and enhance paid advertising performance.
• Conduct product merchandising and apply conversion rate optimization techniques to maximize revenue and customer engagement.
• Coordinate content marketing efforts to build brand awareness and strengthen customer relationships through targeted campaigns and social media management.
• Maintain proficiency in store backend management, Shopify operations, and relevant social media algorithms to optimize platform functionality and marketing strategies.
• Implement customer relationship management practices to ensure consistent engagement and loyalty across various digital channels.
• Manage HIPAA-compliant patient payment processing and online billing through platforms such as Stripe and InstaMed, ensuring regulatory compliance and accuracy.
• Support digital marketing, customer support, and administrative workflows to improve operational efficiency and service quality.
• Maintain strong organizational skills to manage multiple projects and deadlines effectively.
• Monitor and analyze market trends and competitor activities to recommend marketing tactics and strategies.
• Utilize communication skills to prepare clear and persuasive marketing materials and respond promptly to customer inquiries.
• Leverage experience in niche sectors such as medical billing and limo service operations to tailor marketing approaches and platform management accordingly.

Experience

1 Year

Apply By

Dec 8, 2026

Required Skills

• Customer Relationship Management
• Content Marketing
• E-commerce Merchandising
• Education: Bachelors degree in Business, IT, or Marketing.
• Shopify or WooCommerce E-Commerce Operations
• SEO and SEM Campaign Management with Google Ads
• Product Merchandising and Conversion Rate Optimization
• Communication: Strong written and verbal English skills.
• Technical: Proficiency in store backends, Shopify, and social algorithms.
• Medical Billing Handling
• HIPAA-Compliant Patient Payment Processing and Online Billing using platforms such as Stripe or InstaMed
• Limo Service experience
• Social Media Marketing
• Digital Marketing
• Multitasking
• Organizational Skills