Meta Ad Expert
PureLogics
Published Date: • Lahore, Pakistan (On-Site)
Description
PureLogics is looking for a results-driven Meta Ads Expert to plan, launch, manage, and optimize paid advertising campaigns across multiple business segments and service offerings. The ideal candidate will have proven experience in B2B and high-ticket lead generation for US-based buyers, with a strong focus on generating Sales Qualified Leads (SQLs), building a qualified sales pipeline, and maximizing return on advertising spend.
This role requires hands-on expertise in Meta Ads, Meta Pixel, Conversions API (CAPI), HubSpot integration, audience targeting, creative testing, and offline conversion tracking.
Requirements:
3+ years of experience running B2B or high-ticket Meta Ads lead generation campaigns targeting US buyers.
Proven results with real account data showing ad spend, cost per lead/SQL, and pipeline or revenue generated.
Hands-on experience with Meta Pixel, CAPI, and HubSpot.
About Us:
PureLogics is a full services technology company with having presence in the USA, UAE, and in Lahore. Over the past 18+ years, we have matured from a narrowly-focused five-person team to a well-established technology hub with around employees. We’re CMMI Level 2 and ISO Certified company and highly acclaimed AWS consulting partners.
The success of our business mainly lies in building a team of A-players, who work together and build together, and who crave perfection in everything they produce for our elite clients. We offer the opportunity to individuals that are eager to take on tough challenges under our mentorship toward a bright future.
What are we offering?
Annual Paid Leaves
Leave Encashment
Paid Certifications
Health, Life Insurance
Provident Fund
Child Education Program
Referral Bonus Program
Car & Bike Finance Program
Monthly Achievements
Public Holiday & Weekend Compensation
Responsibilities
Run Meta Ads campaigns across health-tech, PBM/340B/TPA, fintech, e-commerce, fashion, EdTech, entertainment, legal, telecom, mid-market businesses, and startups.
Manage cold, retargeting, and SQL-based lookalike campaigns for tripwires, the $5K workshop, and AI workflow offers.
Set up Meta Pixel, CAPI, and HubSpot offline conversion tracking, optimizing campaigns for SQLs.
Build lead forms with 3 qualifying questions and ensure same-day lead handoff to the SDR.
Launch 5–10 new creatives weekly and pause underperforming ads based on predefined kill rules.
Ensure healthcare privacy compliance; never place PHI or pixel events on health pages.
Experience
3 Years
Apply By
Required Skills
- Meta Ads Manager
- Campaign Strategy and Optimization
- Audience Targeting
- Creative Testing And Optimization
- Meta Pixel
- Conversion API (CAPI)
- Data Analysis
- Budget Management
- Team Leadership
Nice to Have Skills
- HubSpot Integration