Backlinks / Link Building Specialist – Salamar Link Road
Rankdrill
PKR 35,000 • Published Date: • Lahore, Pakistan (On-Site)
Description
Rankdrill is seeking a skilled Backlinks / Link Building Specialist to join our SEO team. This role focuses on designing and executing effective link building strategies to improve website rankings and enhance online presence by leveraging various off-page SEO tactics. The ideal candidate has 2 to 4 years of experience in link building, off-page SEO, and backlink analysis. They demonstrate expertise in guest posting, web 2.0, profile creation, forum participation, and article submission methods. This position requires strong research skills, attention to backlink quality, and the ability to efficiently manage outreach campaigns and meet daily targets. The specialist will conduct competitor link research and perform anchor text optimization to enhance search engine visibility. Proficiency in SEO analysis tools, Google Analytics, and keyword research is expected to support strategic decisions. The candidate must be comfortable working independently, handling multiple projects without managing a team, and collaborating closely with the wider SEO team to support business growth and achieve Rankdrill’s digital marketing objectives.
Responsibilities
- Develop and implement comprehensive link building strategies to improve domain authority and search rankings.
- Conduct thorough backlink research and competitor link analysis to identify new linking opportunities.
- Manage outreach campaigns involving communication with webmasters and content publishers to secure quality backlinks.
- Perform anchor text optimization to ensure natural and effective backlink profiles.
- Execute guest posting, Web 2.0 submissions, profile creation, forum posting, and article submissions with high-quality and relevant content.
- Evaluate the quality of backlinks and ensure compliance with SEO best practices to avoid penalties.
- Maintain detailed tracking of link building progress and report delivered results against targets and deadlines.
- Utilize Google Analytics and keyword research to identify growth areas and optimize campaigns accordingly.
- Collaborate with the SEO and content teams to align link building efforts with overall marketing strategies.
- Use Google Sheets and Excel to organize data, maintain outreach logs, and analyze backlink profiles.
Experience
4 Years
Apply By
Required Skills
- Link Prospecting
- SEO Analysis
- Backlink Analysis
- Anchor Text Optimization
- Google Analytics
- Backlink quality assessment
- Guest Posting
- Web 2.0 Submission
- Profile Creation
- Forum Posting
- Article Submission
Nice to Have Skills
- SEO tools familiarity
- Excel
- Google Sheets
- Keyword Research
- Relationship Building
- Competitor Link Research
- Outreach Campaign Management