Ads Manager
Trade With Ayaz
PKR 100,000 • Published Date: • Islamabad, Pakistan (Hybrid)
Description
Trade With Ayaz is seeking a skilled Ads Manager to join the marketing team and lead advertising campaigns across digital platforms. This role requires expertise in managing and optimizing Google Ads, Meta Ads, and SRM to drive high-performance marketing results. The successful candidate will have a minimum of three years of proven experience in digital marketing, with a strong focus on Meta Ads management and performance marketing strategies. In this position, you will be responsible for designing, implementing, and managing ad campaigns that increase brand awareness and generate measurable business growth. As the Ads Manager, you will oversee a team of five marketing professionals, ensuring effective collaboration and achievement of campaign goals. Your role includes analyzing campaign data to monitor performance, adjusting strategies to maximize return on investment, and staying current with the latest advertising trends and best practices. You will work closely with other departments to align advertising efforts with overall company objectives and contribute to the continuous improvement of marketing processes at Trade With Ayaz.
Responsibilities
- Develop and execute comprehensive ad campaigns across Google Ads, Meta Ads, and SRM platforms to meet company marketing goals.
- Lead, mentor, and manage a team of five marketing specialists to ensure efficient campaign execution and professional growth.
- Continuously analyze ad campaign performance data to optimize targeting, budget allocation, and creative content.
- Collaborate with cross-functional teams including content, design, and sales to align advertising strategies with broader company objectives.
- Monitor market trends and competitor advertising strategies to identify new opportunities and recommend innovative marketing solutions.
- Maintain expertise in digital advertising channels and tools, ensuring the adoption of industry best practices.
- Prepare detailed reports on campaign progress, performance metrics, and areas for improvement for senior management.
- Manage performance marketing initiatives to maximize lead generation and conversion rates.
- Ensure compliance with platform advertising policies and data privacy regulations.
- Coordinate with external vendors and agencies when necessary to support campaign execution and scaling.
Experience
3 Years
Apply By
Required Skills
- Google Ads
- Meta Ads
- SRM
- Campaign Management
- Performance Marketing
- Data Analysis
- Team Leadership
- Digital Marketing Strategy
Nice to Have Skills
- Budget Management
- Market Research