DIgital Marketing Instructor
Trend Developers
PKR 80,000 • Published Date: • Lahore, Pakistan (On-Site)
Description
Trend Developers seeks a knowledgeable and experienced Digital Marketing Instructor specializing in Search Engine Optimization to join our team in Shahdara Lahore. The ideal candidate has at least three years of practical experience in the digital marketing field and possesses strong expertise in On-Page, Off-Page, and Technical SEO techniques. This role involves delivering comprehensive and engaging instruction to students, helping them gain a deep understanding of SEO strategies alongside essential modern digital marketing tools. The instructor will be responsible for designing and executing course plans that meet the evolving needs of the digital marketing landscape and equip students for successful careers in this dynamic field. This position requires a skilled professional who can clearly explain complex SEO concepts and digital marketing tactics in an accessible manner. The instructor must stay current with industry trends, updates to search engines, and emerging marketing technologies to provide students with relevant and up-to-date knowledge. Additionally, the role encourages the use of practical demonstrations and real-world case studies to enhance the learning experience. Although this role does not include team management, the successful instructor will collaborate closely with other academic and administrative staff to ensure high-quality education delivery and student support.
Responsibilities
- Develop and deliver curriculum focused on On-Page, Off-Page, and Technical SEO along with other digital marketing tools.
- Provide clear and effective instruction to students, simplifying complex digital marketing concepts.
- Design engaging course materials including presentations, assignments, and assessments to support learning objectives.
- Stay updated on the latest SEO trends, search engine algorithm changes, and digital marketing technologies.
- Utilize digital analytics and reporting tools to demonstrate practical SEO results and campaign effectiveness to students.
- Train students on SEO keyword research strategies and techniques to optimize website content.
- Introduce students to marketing automation and customer relationship management concepts as they relate to digital marketing.
- Offer hands-on guidance with digital marketing platforms including Google Analytics and other relevant tools.
- Assess and monitor student progress, providing constructive feedback and support to ensure comprehension and skill acquisition.
- Collaborate with academic colleagues to align course content with industry standards and institutional goals.
- Facilitate practical workshops and live demonstrations to create an immersive learning environment.
- Encourage student engagement through discussions, projects, and real-world application of digital marketing strategies.
- Maintain accurate records of course delivery, student attendance, and assessment outcomes.
Experience
3 Years
Apply By
Required Skills
- Search Engine Optimization
- Social Media Marketing
- Email Marketing
- Digital Analytics and Reporting
- Marketing Automation
- Customer Relationship Management
- SEO Keyword Research
- Google Analytics
- Teaching and Curriculum Development
Nice to Have Skills
- Content Marketing
- Online Advertising
- Digital Campaign Management