Sales & Marketing Executive

Trisoftic

PKR 60,000 • Published Date: • Lahore, Pakistan (On-Site)

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Description

Trisoftic is seeking a dynamic and motivated Sales & Marketing Executive with 3 years of relevant experience to join our team. This role requires an individual who can effectively balance field sales activities with online marketing initiatives. The successful candidate will visit local markets such as kiryana stores, pharmacies, mobile shops, hardware stores, and garment shops to identify gaps like stock loss, credit issues, and slow manual billing processes. They will provide short demonstrations of the Trisoftic Point of Sale (POS) system, close sales, book installations, and diligently follow up to source referrals. In addition, the role demands active management of social media advertising campaigns, quick and professional responses to online leads, and effective tracking and reporting of campaign performance metrics. This role includes managing a team of 5 individuals, requiring leadership and coordination skills to drive team success. The ideal candidate will have hands-on experience with Meta Ads Manager and WhatsApp Business, possess excellent communication skills in Urdu, Punjabi, and written Roman Urdu/English, and own a motorcycle with a valid driving license to facilitate easy travel. Confidence, honesty, responsiveness, and a target-driven approach are key traits for success in this position. Additional skills such as Canva or CapCut, or prior experience in selling software, POS systems, or card machines to shops, will be considered a valuable bonus. This position offers an exciting opportunity to work in a vibrant environment and contribute to expanding Trisoftic’s market presence through innovative sales and marketing strategies.

Responsibilities

• Conduct field visits to a variety of local markets including kiryana, pharmacies, mobile, hardware, and garment shops to identify opportunities and challenges
• Spot issues such as stock loss, outstanding credit (udhaar) problems, and slow manual billing processes affecting potential clients
• Deliver concise and effective demonstrations of the Trisoftic POS system to prospective customers
• Close sales by addressing client questions and providing tailored solutions
• Schedule installations of the POS system and follow up to generate referrals and build strong customer relationships
• Plan, execute, and optimize Facebook and Instagram advertising campaigns to drive lead generation and sales; apply Google Ads where proficient
• Create and post regular engaging content, including short videos, customer success stories, and promotional offers to enrich social media channels
• Respond promptly and professionally to leads received via WhatsApp, Messenger, and social media comments to nurture prospects
• Convert online inquiries into meaningful product demonstrations and successful sales transactions
• Track and analyze the quality and cost efficiency of leads, conversion rates, and overall campaign performance
• Compile weekly reports on sales activities and marketing campaign metrics for management review
• Lead and manage a team of five members, providing guidance, motivation, and performance feedback to achieve collective targets
• Collaborate with cross-functional teams to continuously enhance the sales process and marketing approaches
• Maintain up-to-date knowledge of industry trends, competitors, and emerging marketing tools to remain competitive
• Manage daily schedules, routes, and sales pipelines efficiently to maximize productivity
• Uphold the integrity and reputation of Trisoftic by demonstrating professionalism and ethical conduct at all times

Experience

3 Years

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Required Skills

Nice to Have Skills