Fabric Sales & Marketing Manager
Wales Textile
Published Date: • Sialkot, Pakistan (On-Site)
Description
Wales Textile is seeking a skilled Sales & Marketing Manager with a minimum of five years of experience to lead and expand its new fabric outlet office and store in Sialkot. The ideal candidate will have an in-depth understanding of knitted hosiery fabrics including Fleece, single jersey, terry, rib, interlock, pique, thermal in all varieties of cotton, polyester, spandex, and natural fiber blends. Experienced in working within Sialkot export factories or markets, preferably with established relationships, the candidate will drive sales growth and secure orders by leveraging strong communication and marketing techniques. This role involves managing a dedicated team of six to deliver on the company’s strategic sales objectives. As the Sales & Marketing Manager at Wales Textile, you will take charge of developing and executing effective sales strategies tailored to the fabric industry. You will conduct thorough market and competitor analysis to position Wales Textile competitively in the Sialkot market. Your expertise in fabric sourcing, quality inspection, and knowledge of knitted fabric technologies will inform your decision-making and support your ability to meet customer expectations. Strong leadership skills and the ability to motivate and guide your team will be essential to achieving sales targets and expanding the company’s market presence.
Responsibilities
- Develop and implement comprehensive sales strategies to increase revenue and market share in the knitted hosiery fabric sector.
- Lead market research and analysis, including competitor analysis and customer needs assessment, to identify opportunities and risks.
- Generate leads and convert prospects into customers through strong communication and negotiation skills.
- Manage and mentor a team of six sales and marketing professionals to achieve set sales objectives and maintain high productivity.
- Build and maintain strong relationships with export factories and market players in Sialkot to enhance Wales Textile’s supply chain and sales networks.
- Oversee fabric sourcing strategies ensuring quality and supply meet customer demands and company standards.
- Monitor fabric quality inspection and testing processes, specializing in knitted fabric types and properties, to ensure product excellence.
- Organize and manage the operation of the new fabric outlet office and store, enhancing customer experience and operational efficiency.
- Coordinate marketing activities to increase brand visibility and customer engagement in target markets.
- Maintain detailed records of orders, customer interactions, and sales forecasts to inform strategic planning and reporting.
- Stay updated on industry trends, knitting fabric technologies, and market dynamics to adapt sales approaches accordingly.
- Collaborate with internal teams to develop promotional materials and campaigns that resonate with the target audience.
Experience
5 Years
Apply By
Required Skills
- Market Research and Analysis
- Lead Generation
- Team Leadership and Management
- Sales Strategy Development
- Fabric Knowledge
- Knitted Fabric Types and Properties
- Fabric Quality Inspection and Testing
- Negotiation
- Communication
- Customer Relationship Management
Nice to Have Skills
- Retail Management
- Inventory Management
- Sales Forecasting
- Marketing Campaign Management
- Knitted Fabric Construction Techniques
- Fabric Sourcing Strategies
- Knitted Fabric Technology
- Competitor Analysis
- Market Analysis