Sales and Marketing for Student Consultancy
Waterfall Globals
PKR 35,000 • Published Date: • Wah Cantt, Pakistan (On-Site)
Description
Waterfall Globals Student Consultancy Office in New City, Phase 2, Wah Cantt, seeks motivated and confident individuals to join as part of the founding sales and marketing team. This role focuses on promoting consultancy services to students and parents by using consultative sales approaches and expert communication skills. Candidates will handle lead generation, inquiries via multiple channels, and support the growth of the consultancy by leveraging social media marketing and digital advertising techniques. The position requires professionalism, excellent English communication skills, and a hands-on attitude toward both client interaction and marketing efforts. The successful candidate will be responsible for executing outreach strategies, conducting follow-ups, arranging meetings, and managing inquiries through phone, WhatsApp, social media, and in-person visits. They will also contribute to office tasks and assist in maintaining an active social media presence using platforms and paid advertising tools. This role is suitable for candidates with at least one year of relevant experience who hold an intermediate or bachelor’s degree and possess fundamental computer and social media skills. While team management is not part of this position, the individual will play a critical role in establishing the consultancy’s reputation and client base from inception.
Responsibilities
- Promote student consultancy services to target audiences including students and parents.
- Conduct student recruitment counseling and consultative admissions advising to guide prospects effectively.
- Generate and qualify leads through diverse channels including digital marketing and social media campaigns.
- Manage inbound inquiries received via phone, WhatsApp, social media platforms, and walk-ins promptly and professionally.
- Follow up with prospective clients to nurture relationships and close service engagements.
- Coordinate and attend meetings with prospects to understand their needs and present suitable consultancy options.
- Support the office with daily administrative duties to maintain operational efficiency.
- Assist with social media marketing efforts by creating content, scheduling posts, and engaging with followers.
- Utilize social media management platforms such as Hootsuite and Sprout Social to optimize content delivery and track engagement.
- Implement paid social advertising campaigns using platforms such as Meta Ads Manager and LinkedIn Campaign Manager to increase brand awareness and generate qualified leads.
- Maintain accurate records of client interactions and sales progress to inform strategy and reporting.
- Contribute ideas and feedback to improve sales processes and marketing strategies.
- Demonstrate a professional and presentable personality to uphold the company’s image during all client interactions.
- Ensure compliance with company policies and ethical standards in all duties.
Experience
1 Year
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Required Skills
- Lead Generation
- Digital Marketing
- Communication Skills
- Sales follow-up
- Inbound and Outbound Client Management
- Professionalism
- Basic Computer Skills
Nice to Have Skills
- Student Recruitment Counseling
- Social Media Marketing
- Consultative Admissions Advising
- Social Media Management Platforms (Hootsuite, Sprout Social)
- Paid Social Advertising (Meta Ads Manager, LinkedIn Campaign Manager)
- Customer Relationship Management
- Time management