Cosmetic Brand

Description

Way of Living is seeking a dedicated Cosmetic Brand Manager to lead and enhance our cosmetic brand's presence in the market. This role involves overseeing the brand strategy and ensuring consistent messaging across all channels to drive brand awareness and growth. The ideal candidate will manage a team of three and collaborate closely with product development, marketing, and sales teams to deliver outstanding results. The Cosmetic Brand Manager is responsible for managing the entire product lifecycle from concept to launch and beyond. They will develop and execute brand management plans that align with company goals and customer expectations. Strong leadership skills are essential for supervising the team effectively and fostering an environment focused on innovation and quality.

Responsibilities

• Develop and implement brand management strategies to strengthen the cosmetic brand’s market position.
• Oversee product lifecycle management, including planning, development, launch, and post-launch analysis.
• Lead and motivate a team of three professionals to achieve brand objectives and maintain high performance.
• Coordinate with marketing, sales, and product development teams to ensure cohesive brand messaging and product alignment.
• Monitor market trends, customer preferences, and competitor activities to identify opportunities and threats.
• Manage budgets related to brand marketing initiatives and product launches to ensure efficient resource allocation.
• Analyze brand performance metrics and prepare reports to guide strategy adjustments and improvements.
• Ensure compliance with industry standards and company policies throughout all brand-related activities.

Experience

Fresh

Apply By

Nov 12, 2026

Required Skills

• Brand Management
• Product Lifecycle Management
• Team Leadership

Nice to Have Skills

• Marketing Strategy
• Market Research
• Budget Management
• Communication