Social Media Executive

Description

Wishing Well Academy seeks a skilled Social Media Executive with at least two years of experience in social media management and digital marketing. This role focuses on planning, executing, and optimizing social media campaigns across various platforms such as Meta and Google. The candidate should have hands-on expertise in PPC advertising, SEO strategies, and content planning, exhibiting strong accountability and attention to detail to meet deadlines effectively. Independent work ethic and initiative are essential to succeed in this role. The Social Media Executive contributes to the academy's digital presence by managing campaign reporting, keyword research, and audience engagement to enhance brand visibility and attract target audiences. Although the position does not involve managing a team, collaboration with content creators and marketing colleagues is important to align digital marketing efforts with overall organizational goals.

Responsibilities

• Develop and implement social media strategies aligned with the academy's marketing objectives.
• Coordinate and manage social media campaigns across platforms such as Facebook, Instagram, and Google Ads.
• Conduct keyword research and SEO optimization to improve digital content visibility.
• Plan and schedule engaging content that resonates with the target audience and supports brand messaging.
• Monitor and analyze campaign performance using reporting tools to ensure efficient use of advertising budgets.
• Manage PPC campaigns including setting up, tracking, and optimizing Meta Ads and Google Ads.
• Work independently to meet deadlines and deliver projects with minimal supervision.
• Maintain detailed documentation of campaign results and prepare reports for stakeholders.
• Stay updated on the latest social media trends, tools, and digital marketing best practices.
• Collaborate with cross-functional teams such as content writers and design to create cohesive marketing campaigns.
• Identify areas for improvement in ongoing campaigns and adjust strategies accordingly.
• Ensure compliance with platform policies and advertising standards.

Experience

2 Years

Apply By

Dec 12, 2026

Required Skills

• Social Media Management
• Meta Ads
• Google Ads
• SEO
• PPC
• Content Planning
• Keyword Research
• Campaign Reporting
• Digital Marketing

Nice to Have Skills

• Content Creation
• Data Analysis
• Advertising Analytics
• Time management
• Communication