SEO
Workmatic
PKR 375,000 • Published Date: • Islamabad, Pakistan (Hybrid)
Description
SEO Specialist with proven experience of ranking businesses in the USA. Prior experience and results will be analyzed in the interview call. In-depth knowledge of local SEO rankings on Google Maps. If you have the proven results, please apply.
Responsibilities
- Lead and manage a team of two SEO professionals to deliver consistent performance improvements.
- Develop, implement, and maintain comprehensive SEO strategies focused on organic growth and improved search engine rankings.
- Perform thorough keyword research and analysis using tools such as Google Keyword Planner, Ahrefs, and Semrush to identify high-impact opportunities.
- Conduct on-page SEO optimizations including meta tags, header tags, internal linking, and content adjustments to improve relevancy and user experience.
- Execute technical SEO audits with tools like Screaming Frog and Google Search Console to identify and resolve site errors, crawl issues, and performance bottlenecks.
- Optimize website architecture and ensure technical compliance with SEO best practices including site speed, mobile-friendliness, and structured data implementation.
- Manage link-building campaigns through strategic backlink analysis and outreach efforts to improve domain authority and referral traffic.
- Monitor organic rankings, traffic, and other key metrics through Google Analytics 4, Google Search Console, and Looker Studio to measure SEO success and identify areas for improvement.
- Conduct SERP analysis and search intent mapping to align content development and optimization with user behavior and competitive positioning.
- Handle local SEO initiatives including Google Business Profile optimization, local citation audits, NAP consistency management, and local search rank tracking.
- Collaborate with content, marketing, and development teams to integrate SEO best practices across digital assets and campaigns.
- Stay current with algorithm updates, SEO trends, and industry developments to ensure continuous adaptation of strategies.
- Prepare detailed SEO performance reports and insights for internal stakeholders and clients, highlighting progress and strategic recommendations.
- Provide mentorship, training, and performance feedback to team members to support professional growth and skill development.
Experience
8 Years
Apply By
Required Skills
- On-Page SEO
- Team Leadership and Management
- SEO Strategy Development
- Local Search Rank Tracking
- Local Citation Auditing and NAP Consistency Management
- Google Business Profile Optimization
- Local Search Optimization with Google Business Profile and Citation Management
- Search Performance Reporting with GA4 and Looker Studio
- Technical Website Auditing with Screaming Frog and Google Search Console
- SERP Analysis and Search Intent Mapping
- SEMrush SEO Toolkit
- Ahrefs SEO Toolkit
- Ahrefs Backlink Analysis and Link-Building Campaigns
- Ahrefs or Semrush Keyword Research and Content Optimization
- Google Search Console and Screaming Frog Technical Auditing
- Search intent and SERP analysis
- Ahrefs or Semrush keyword analysis
- Google Keyword Planner
- Local SEO
- SEO Performance Reporting
- SEO Auditing
- Google Analytics 4
- Google Search Console
- Link Building
- Content Optimization
- Technical SEO
- Keyword Research
Nice to Have Skills
- Competitive Analysis
- Digital Marketing Fundamentals
- Data Analysis and Reporting